Film and video, virtual and augmented reality, 3D animations and 360° videos – digital media for product presentations, trade fair appearances or events that will be remembered and really stand out – including event documentation.
The new Océ ProStream roll-to-roll inkjet printer was presented to the trade at an impressive event - including 3D product film, teaser, animated countdown, interactive installations etc.See case study
„The unanimous opinion - both customers and internal - after the event is short and concise with a "Wow, we never expected anything like that. Simply great" to summarize. It was your expertise and commitment that made all this possible.“
Marius Flossmann, Customer Experience Center, Océ Printing Systems GmbH & Co. KG
A technical masterpiece made in Germany and a beauty: the Siemens GEAFOL. When a product like this comes onto the market, everything has to be right.See case study
Gold Plaque for the GEAFOL promotional movie: INTERCOM Filmfestival, Chicago
A professional printing press prints brilliant pictures, magazines or illustrated books at incredible speed and in highest quality. The results are impressive. For the launch of the Océ ColorStream 6000 Chroma, we also wanted to show the inner values and other great features.See case study
Christoph Meyer, CEO, Intervideo Fillmproduktion GmbH
Request a free whitepaper. Film, virtual and augmented reality, 3D animation, 360° video, interactive media: digitization offers fantastic new opportunities for marketing, events & presentation, research & development, training and hazard protection. The whitepaper includes – among other things:
Which elements and media such as virtual reality make events, trade fairs and product presentations an impressive success?
Without wanting to judge it: People are becoming more and more demanding. But the development is also understandable. The technical development is progressing and the technology offers always new possibilities. And when you are open-mouthed for the first time, you get used to many things quickly or you may even get bored.
We often see it in fast motion with the children. Even the robot dog, who listens to his name and performs all kinds of tricks, is already standing in the corner hours after unpacking on the children’s birthday and the box in which he was packed seems more interesting in the meantime.
I’m glad there’s a movie. Even though we are no longer amazed that the pictures move on the screen, the contents still manage that. Because the medium is only a means of transport for the visualization of exciting ideas and contents and screenplay, camera work, look and sound always create something new and can captivate. Therefore the film remains an indispensable element for events and product presentations, whether as a teaser, for the countdown to product unveiling or as a heater for the keynote speaker or suitable stage activities.
Behind every good event is a good story, a red thread. Let us assume that a product film has shown the absolute highlights of the new model and this can then be viewed on stage.
Then it makes sense if everyone has the opportunity to take a look inside the machine, the car or the printer, for example. This is made possible by virtual reality. At various stations, each event participant can take a look at what would never have been possible without virtual reality. And with Augmented Reality you could place the product in reality at another station, e.g. the sculpture directly in front of you in the event room. With a good concept, the combination of digital media creates an impression that participants will not forget for a long time!
Which types of film can I use for events or recycle at low cost?
Usually you can use a mixture of existing material, adapted clips and new videos for events.
It never hurts to show a successful image film with the core messages of your company again and again, so that these memorize themselves and consolidate the image, which partners, prospective customers or customers of you should have.
A product launch is – this is the core of the matter – often the premiere of a product film, which you can then use again and again – especially in online marketing. Shorter clips are in demand in the social media, which can contain elements from image or product films, but consider the character of social media: the making of or the authentic look behind the scenes is usually more interesting for your visitors than the result itself.
A special “countdown clip” for the big moment of unveiling, for example, can usually only be used for an event or a series of events. So make sure that such disposable products remain within budget and generally check all elements of an event concept for recyclability.